top of page

To become data driven you need to start with clean data

If your data quality is holding you back then you have a solvable problem.

Common Issues with CRM account and contact data

Does your data have duplicates, bad addresses, company names and more issues?  If so, you are not alone.  

We have developed automated ways to address these issues and get you onto the exciting ways to leverage data.

Adresss Cleanup

We have developed an automated process to compare your address information to actual postal information.  This fills in gaps in your address details and corrects issues where possible.

Deduping

If you have duplicate records for accounts and contacts, we can aggregate them so you have a correct view of the # of accounts you have and the right contact record to use for outreach and other activities.

Company Names

Do you have multiple ways to spell one account?  We can clean up these account listing and combine into one clean record.

Parent Child Hierarchy

As you data is cleansed, we can then compare the accounts to corporate hierarchies.  This enables you to have a holistic view of the locations of a parent you serve, and do not serve.  Sales teams can use this to penetrate the account further.

Governance

Once the above issues and any others are addressed, we can help you keep your data clean.  We'll suggest ways for you to take on the task of not falling back into a tough spot so that you can keep driving your business forward with reliable, data driven insights.

bottom of page